In high technology businesses, investments are often judged by their long-term impact. However if the content that promotes them is approached tactically, it may only have a short lifespan.

If the development process is rushed, videos commissioned for a product launch or an event can be a missed opportunity. For companies working in complex technical fields, a strategic approach is more likely to yield the best return on investment, especially over time.

In science and tech communication, there’s a constant balancing act between staying true to the facts and making sure your audience actually understands the content. When you’re creating a video for a science-based company, you’re not just presenting data—you’re a storyteller. And  that means knowing when to simplify, when to dramatize and when to bend the truth just a little to help people see the bigger picture.

Today Lacuna Space were exhibiting and speaking at the Things Conference 2020.

We were honoured to be invited to deliver a guest talk about using explainer videos at the Oxford Centre for Innovation 

We've finished animating our latest explainer video!

We recently completed production on a scribing video for a charity. Our regular client commissioned us to produce a video to explain their ambitious philanthropy project to wealthy donors. We knew that live-action video wasn't feasible so we considered the options and chose to do a scribing video. The video is sped up to look like a whiteboard animation using stop motion techniques.